Capabilities & services

MSAA’s in-house capabilities include:

• Overall campaign consulting

We listen closely to what you need to accomplish and recommend how best to get the job done.

• Creative strategy development

Working with you, we develop the “hook,” the appeal that will guide your messaging in all its formats.

• Copywriting

We write appealing, informative, and engaging copy to move your target audiences to the important next steps.

• Videography and still photo shoots

Our videographers and photographers capture the images that support your messaging and appeal to your audience.

• Media planning, buying, trafficking

We answer the where and when to determine placement of your ad messages, backed up with audience measurements, reach, and frequency data.

• Media relations, publicity

As an optional service, we help fashion media releases and publicity pitches for all-important earned media.

• Performance documentation and campaign analysis

We provide thorough records of where your messages appeared and measure the efficacy of those placements against your goals.

It all starts with one no-obligation call to MSAA.